Crypto Marketing Efforts Bear Fruit, Asian Investors Pushing Project To Outpace Shiba Inu And Ripple (GLO) is an exciting new addition to the decentralized finance (DeFi) space. The minds behind this project have been busy with its presale since July. Now, efforts at marketing are paying off, with investors in Asian markets gaining interest in the native token GLO. Asian crypto entrepreneurs are now pushing GLO to maximize its potential for an explosive launch. At this rate, GLO looks to outpace Shiba Inu (SHIB) and Ripple (XRP). (GLO)

The concept behind the project is to offer a social currency that can weather fluctuations and market volatility. While most crypto assets are speculative, the GLO token has a stable foundation to keep its floor price strong. To achieve this, the protocol implements a Vault to hold digital currencies, stablecoins, digitized physical items, and other non-fungible tokens (NFTs). The Vault enables the Uniglo community to generate gains from volatile cryptos as well as stable asset classes. As such, GLO holders benefit over the long term, piquing the interest of crypto entrepreneurs in Asia.

The protocol also implements a dual-burn process called the Ultra-Burn Mechanism, which burns a percentage of every buy-and-sell transaction. The community also applies this mechanism to buy back and burn tokens that are circulating the market. By doing this, the protocol reduces the total supply of GLO and enhances the value for each loyal token holder.

Shiba Inu (SHIB)

GLO could outpace Shiba Inu, which is an Ethereum-based cryptocurrency released in 2020 as an alternative to DogeCoin (DOGE). Its native token, SHIB, is used in DeFi applications for lending and liquidity pooling. To expand the utility of SHIB, developers maintain a canine-inspired metaverse where users can play, explore, and create while earning passive income. 

Ripple (XRP) could also outperform Ripple, which is an open-source blockchain programmed to facilitate faster and cheaper digital payment transactions. Its token XRP is consistently listed in the top 10 cryptocurrencies by market capitalization. Due to its low rates and fast transaction speeds, many banks use Ripple to exchange fiat currencies and cryptocurrencies. The network deducts a standard fee of 0.00001 XRP for every transaction, which is negligible compared to the high fees for cross-border payments charged by banks.

Final takeaway

Shiba Inu and Ripple have found success in the Asian market. However, appears to be finding a home in this region as well, with many investors showing interest in it. The marketing efforts for this new project are finally bearing fruit, and early adopters of the GLO token should expect a bountiful harvest once the project launches in November.

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